Note Pad
The Simple Effectiveness of Note Pads
One of the great giveaway ideas of all time is pad printing. Your logo and contact information stand in front of your customer day in and day out. Every time they make a note they see your brand, whether they realize it or not. As far as marketing goes, this is a golden opportunity! So here are a few ideas as you pursue your pad printing project:
Shapes
While every shape of notepad imaginable can be made, remember to keep it simple when printing notepads. Your customers may have a difficult time making notes on a pad that is shaped like a puppy dog. Pad printing must be practical, and choosing a practical shape is important.
Sizes
Don’t get too big or too small. Large note pads are simply impractical and cannot replace legal notepads. Miniature sticky notes are nice, but you cannot hope to be able to include your logo on these. Pad printing the right size can be a little bit tricky, but keeping your pad between legal notepad and sticky note sized should give you a ballpark idea.
Color
Consider choosing a solid color paper with a single color for text for pad printing. Using a background picture on your paper can be a mistake as customers tend to avoid writing over pictures. Too much color for pad printing is certainly a possibility. Keep it simple. Remember, you want your customer to have a practical tool at their fingertips which also just so happens to have your logo on it.
Contact
Finally, make sure customers can contact you. Very basic contact information, such as your website and a phone number, is all that is necessary to include. Of course, don’t forget your logo as well. Too much contact information will clutter the pad, and this runs the risk of your customer simply not using the pad at all.
For comments and inquiries about the article visit Pad Printing
About the Author
Karen Grahams has keen interest in Internet Marketing, which began roughly four years ago. Writing has always been her passion. She is continually striving to enhance her interest by developing internet strategies.
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This entry was posted on Sunday, July 18th, 2010 at 8:54 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.